Archive for Blog

Close Encounters…of the Cervical Kind

Blog, Health on August 28th, 2012 3 Comments

This post won’t be about SEO but it’s the one I’d like and appreciate people sharing more than any I’ve had on the blog before. To clarify what I want to achieve with this it’s to encourage women and men [...]

Cervical Cancer Screening – The Facts

Blog, Health on August 28th, 2012 No Comments

The Facts and Statistics HPV: 1. HPV is very common; we’re all likely to have it at some point in our lives and our immune system usually fights it off on its own. You can have it if you have had 1 or [...]

Olympic Heroes of 2012 – We Salute You!

Blog, Our SEO Musings!, Social Media on August 23rd, 2012 No Comments

With such wonderful role models that created an unbelievable buzz around sport and Great Britain they really can be proud to inspire a nation. The Hotel Club has created this wonderful infographic as a tribute to our heroes of London [...]

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Top Tips On How To Maximize Keywords For Better Search Engine Ranking

Resources, SEO Basic Tips on August 21st, 2012 No Comments

You might be doing everything right, following all the professional SEO advice you can get and generally, working towards building a more search engine friendly website. That is great, but if you do not know which keywords your potential customers [...]

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Can Content-Driven SEO Generate Traffic For The Less Exciting Industry Niches? (Part 2)

Website Content on August 17th, 2012 No Comments

In the first part of this post, we discussed topics such as determining the primary characteristics of your audience, the specificity of the content and its applicability for your readers. These three methods of content writing stand at the core [...]

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Can Content-Driven SEO Generate Traffic For The Less Exciting Industry Niches? (Part 1)

Link Building, Website Content on August 14th, 2012 No Comments

All internet surfers can testify to the fact that they are highly unlikely to finish reading, not to mention clicking the link to blogs, guides and articles that debate topic proprietary to the so-called “boring” industry niches. Let’s be fair, [...]

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What Do You Think of Google? (Unscientific!) Usability Report

Our SEO Musings! on August 9th, 2012 No Comments

So, Google doesn’t like to sit still. Whether you feel this is innovative or annoying it is one thing and that’s inescapable. Pretty much everyone on the planet uses or is influenced by Google in some way, shape or form. [...]

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Changes to the SEO Strategy

Our SEO Musings! on July 25th, 2012 1 Comment

So…for those of us who love a challenge…no longer are organic rankings the only responsibility to fall into an SEO Professional’s remit; Now it’s PR… And offline efforts… And social media… And forging of relationships via outreach… And outreach in [...]

CRO Guide From SEO Gadget

Blog, Resources on July 2nd, 2012 1 Comment

SEO Gadget released a wonderful infographic on conversion rate optimisation last week – the guide is a valuable tool to refer to when embarking on your CRO client campaigns. We particularly like the “bad” path as useful reminders to keep [...]

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SEO Tips for Ecommerce

Blog, SEO Basic Tips, Website Content on June 26th, 2012 No Comments

So, you’re all set to open your first online eCommerce store. Everything’s ready and all that’s left to do is to go live with your masterpiece. After the testing times of the site build however, there’s something else important to [...]